20 Years of Jimmy Choo

Jimmy Choo was born in Penang, Malaysia in 1961. Father was a cobbler, and learnt how to create shoes from him, he made is first pair of shoes at the age of 11.

In the early 1980’s he moved to England to study at the Cordwainers technical college in Hackney, where is graduated with honors in 1983.

He opened his first store in 1986, in Hackney in an old hospital building, 2 years after opening he was featured in an eight-page spread in Vogue. Soon after that Choo became the IT shoe of the fashion world.

Today the brand has become a global name, connected to luxury with stores all over the world.


In 2001 Choo sold his half of the company to Robert Bensoussan of Equinox Luxury Holdings for $30 million.

Today, Jimmy Choo has returned to his roots at a small shop he opened in London, which serves as the headquarters for the exclusive Jimmy Choo Couture line. It’s here that Choo crafts a small number of pairs of shoes each week and trains a select group of students on how to make high-end footwear.

For Choo, a devout Buddhist, education has become a central part of his life. In recent years he has become an Ambassador for Footwear Education at the London College of Fashion and spokesperson for the British Council in its efforts to reach out to foreign students. Choo is also a recipient of the O.B.E. (Most Excellent Order of the British Empire).




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